Seatify — Buy & Sell Event Tickets | Sports, Concerts, Festivals

SCENARIOToggle to compare scenarios

Slide 01

Business Model — How Seatify Makes Money

Tickets Sold

Volume

Seller lists at any price

× Avg Ticket Price

€85

Sports + concerts blended

= GMV

100%

Gross Merchandise Value

× Take Rate

Lowest in EU market

= Revenue

€/tx

Per completed transaction

Seatify Seller Fee

7.0%

of ticket face value

Stripe Processing

1.5% + €0.25

per transaction (EU cards)

Gross Margin at Scale

~75%

after payment processing

Industry Average Fees

15–25%

leading resale platforms

Slide 02

Financial Projections — Base Case

GMV vs. Revenue Growth

€5k

2026

€49k

2027

€221k

2028

€605k

2029

€1.3M

2030

GMV

Revenue

Metric	2026	2027	2028	2029	2030
Tickets Sold	800	8k	35k	95k	200k
Registered Users	520	5k	22k	58k	118k
GMV	€68k	€704k	€3.1M	€8.6M	€18.4M
Revenue (7%)	€5k	€49k	€221k	€605k	€1.3M
Stripe Fees	−€1k	−€12k	−€53k	−€146k	−€310k
Gross Profit	€3k	€37k	€167k	€459k	€978k
Gross Margin	71%	75%	76%	76%	76%
Operating Expenses	−€95k	−€178k	−€288k	−€418k	−€578k
EBITDA	€-92k	€-141k	€-121k	+€41k	+€400k
Cash Balance	€58k	€154k	€36k	€82k	€468k

* 2026 assumes €150k seed raise Q1 2026. 2027 assumes €300k bridge/Series A.

Slide 03

Growth Assumptions

2026 — Launch

—Platform live, 800+ events listed
—Focus: first paying transactions
—Marketing: organic SEO + CZ/SK social
—Solo founder, zero salaries
—CAC starts high (€34–42)

2027 — Traction

—Word-of-mouth starts driving growth
—First marketing hire or agency
—2 000+ events, seller partnerships
—CAC drops 25% via brand recognition
—Repeat purchase rate: 14–22%

2028 — Scale

—Pan-EU expansion (DE, AT, PL, UK)
—Mobile app launch iOS + Android
—Team: 3–5 FTE incl. CS + marketing
—GMV crosses €1M in all scenarios
—CAC trending €16–24

2029–30 — Profit

—Break-even 2029 (base), 2030 (conservative)
—GMV: €5M–€34M across scenarios
—LTV/CAC ratio reaches 7–10×
—Club & venue partnership programme
—Potential white-label revenue stream

Slide 04

Unit Economics

Metric	2026	2027	2028	2029	2030
Take Rate	7.0%	7.0%	7.0%	7.0%	7.0%
CAC (€/customer)	€38	€28	€20	€15	€11
LTV (€/customer)	€42	€68	€96	€124	€162
LTV / CAC	1.1×	2.4×	4.8×	8.3×	14.7×
Conversion Rate	1.8%	2.2%	2.8%	3.6%	4.4%
Repeat Purchase Rate	10%	17%	24%	30%	38%
Gross Margin	71%	75%	76%	76%	76%

Take Rate

Seller fee only

3–5× lower than StubHub

Net per Ticket

~€4.3

at €85 avg ticket

after Stripe fees

Target LTV/CAC

8×

by 2029 base case

healthy threshold: 3×

Stripe Cost

~1.7%

avg per transaction

€1.70 on €85 ticket

Slide 05

Funding & Use of Funds

Seed Round — Raising

€150k

Pre-seed · SAFE or Convertible Note

18 months runway to validate PMF and reach first revenue milestones before Series A.

Next milestone: €50k GMV + 500 verified transactions → Series A €500k–€1M in 2027.

Use of €150,000

Marketing & CAC

42%

€63k

Tech & Infrastructure

20%

€30k

Operations

14%

€21k

Legal & Admin

12%

€18k

Partnerships

€12k

Reserve

€6k

Slide 06

Path to Profitability

2026

€-92k

Nearing BE

2027

€-141k

Building

2028

€-121k

Building

2029

+€41k

✓ Break-even

2030

+€400k

✓ Profitable

Conservative

Q2 2030

~118k tickets/yr

~€11M GMV

Base Case

Q3 2029

~95k tickets/yr

~€8.6M GMV

Aggressive

Q1 2029

~160k tickets/yr

~€14.7M GMV

5-Year Investor Summary — Base Case

	2026	2027	2028	2029	2030
Revenue	€5k	€49k	€221k	€605k	€1.3M
GMV	€68k	€704k	€3.1M	€8.6M	€18.4M
Tickets Sold	800	8k	35k	95k	200k
Users	520	5k	22k	58k	118k
Gross Margin	71%	75%	76%	76%	76%
Operating Expenses	€95k	€178k	€288k	€418k	€578k
EBITDA	€-92k	€-141k	€-121k	+€41k	+€400k
Cash Balance	€58k	€154k	€36k	€82k	€468k

Confidential — For Discussion Purposes Only. These projections are forward-looking statements based on assumptions about market conditions, user growth, and operational execution. Actual results may differ materially. This document does not constitute an offer to sell or solicitation to buy securities. Prepared by Seatify, September 2026.

Financial Plan & Projections